Ad Tech Explained

Ad Tech Explained

Explainers, insights, and analysis on the latest trends in advertising technology.

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DataData
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Sell-Side Curation Explained

Sell-Side Curation Explained

The Ad Tech Explained Team
The Ad Tech Explained Team
ExplainersExplainers
Ad Creative ID Framework (ACIF) Explained

Ad Creative ID Framework (ACIF) Explained

Trey Titone
Trey Titone
CTVCTV
Why would The Trade Desk secretly build a TV operating system?

Why would The Trade Desk secretly build a TV operating system?

Trey Titone
Trey Titone
ExplainersExplainers
Traffic Shaping Explained

Traffic Shaping Explained

Trey Titone
Trey Titone
GoogleGoogle
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Why is Google no longer deprecating cookies?

Why is Google no longer deprecating cookies?

Trey Titone
Trey Titone
ExplainersExplainers
The Trade Desk's Premium Internet Explained

The Trade Desk's Premium Internet Explained

Trey Titone
Trey Titone
AIAI
How AI answer engines will reshape the ad-supported web

How AI answer engines will reshape the ad-supported web

Trey Titone
Trey Titone
Privacy SandboxPrivacy Sandbox
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Ad Selection API Explained

Ad Selection API Explained

Trey Titone
Trey Titone
DataData
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The Pyramid of User Value

The Pyramid of User Value

Trey Titone
Trey Titone
ExplainersExplainers
Programmatic Timeouts Explained

Programmatic Timeouts Explained

Trey Titone
Trey Titone
CTVCTV
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Generative AI: Transforming Advertising Beyond Imagination

Generative AI: Transforming Advertising Beyond Imagination

Trey Titone
Trey Titone
CTVCTV
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Unpacking Walmart's $2.3 Billion Vizio Acquisition

Unpacking Walmart's $2.3 Billion Vizio Acquisition

Trey Titone
Trey Titone