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The bill that could break up Google and shake up ad tech
A bipartisan group of senators introduced a new bill to rein in Google and any other company aspiring to dominate…
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Photo by Sean Pollock on Unsplash
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Netflix and...advertise?
In a Q1 2022 earnings interview, Netflix Co-CEO Reed Hastings confirmed that the granddaddy of streaming video will now consider…
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Contextual data providers face an existential threat
After Google announced their intentions to deprecate third-party cookies in Chrome, contextual data providers undoubtedly rejoiced and went to work…
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Spotify poised to dominate podcast advertising
Spotify advertising raked in $450 million in the fourth quarter of 2021, representing 15% of the company's total revenue -…
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How is Snap handling Apple ATT better than Meta?
Apple has dealt a $10 billion dollar blow to their unspoken nemesis, Meta. On the Meta Q4 earnings call, CFO…
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Google TV vs Roku and Amazon Fire TV
Google recently announced Chromecast with Google TV, a bold effort to overtake Roku and Amazon in connected TV. The concept…